30 Latinx-Owned Businesses to Support During Hispanic Heritage Month and Beyond

In 1968, the US government began recognizing September 15 and October 15 as Hispanic Heritage Month to celebrate the cultures and contributions of the vast Latin American continent-- which encompasses Central and South America, and much of the Caribbean. Hispanic Heritage Month draws attention to the importance of supporting Latinx creators and business owners who, in spite of obstacles, have built successful brands that support and uplift their communities while celebrating their rich heritages all year long. Anti-Latinx hate crimes have risen year over year over the last decade, particularly since the rhetoric of the 2016 election. Furthermore, Puerto Rico, which is part of the United States, is consistently underrepresented in American politics (Puerto Rico do not have the right to vote) and has not received adequate infrastructural or financial support since the devastation of Hurricane Maria (by FEMA's own admission). We have chosen here to spotlight creators regardless of linguistic, ethnic, or racial origin in order to showcase the beauty and diversity of these rich regions.